Hi. I’m Liz.
I’ve spent my career building powerful brands at places like Red Bull, Carvana and Chamberlain Coffee. I started Brand 555 to help entrepreneurs build brands that inspire, connect and make a tangible impact. In numerology, 555 represents transformation, freedom and good luck. I believe these conditions also set the perfect stage for creativity.
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I’ll work collaboratively with you to understand your consumer, identify your positioning and craft go-to-market strategies to stand out.
How I can help
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Brand strategy & positioning
Identify your target consumer, develop benefit-driven value propositions and craft your brand purpose.
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Go To Market Strategies
Develop launch plans for retail or online stores. For retail, I’ll advise on packaging, help you build your sales story and identify tactics for an integrated marketing campaign to drive awareness and trial. For direct-to-consumer businesses, I’ll define a content and advertising strategy to launch.
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Community building
Ideate ways to turn your audience into brand evangelists through experiences, engaging content and superior customer service.